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1. New SlideShare Premium Services Promote Content and Create Leads 

   Your Business, Amplified
   Marketing your business’s content and generating leads are vital to the health of an E-commerce enterprise. This is why the new tools being introduced by San Francisco-based company SlideShare are exciting developments. LeadShare and AdShare are premium services that the document and presentation-sharing Web site hope will transform the fields of lead generation [...]

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   Tuesday, October 6th, 2009 by

   Steve

   Tags: adshare, content promotion, Lead Generation, leadshare, powerpoint, slideshare

   Category: Lead Generation

2. FTC Has New Rules for Paid Endorsements 

   For the first time since 1980, the Federal Trade Commission has updated the rules that regulate endorsements. If  you’ll recall, 1980 was long before the launch of the great World Wide Web.
   Most of the updates regarding paid endorsements apply to bloggers, and social networking sites such as Twitter will also have be monitored to make [...]

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   Tuesday, October 6th, 2009 by

   Shadra

   Tags: advertisements, endorsements, Federal Trade Commission, FTC, testimonials

   Category: Affiliate Marketing, Lead Generation, Social Network News

3. Writing for the Web | How to Produce Good Content 

   You’ve heard the rubric that “Content is King” when it comes to successful E-commerce Web sites and blogs. That doesn’t mean that if you simply use the right keywords enough times, your business is going to take off. While the use of keywords is important for search engine ranking, a Web business’s success or failure [...]

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   Friday, September 25th, 2009 by

   Steve

   Tags: audience, concise, objective, scannable, web content development, web writing tips, writing for the web

   Category: Lead Generation, Website Development

4. PDFs with Embedded Sharing | B2B Lead Generation 

   Share dynamic documents for dynamic lead numbers
   When it come to B2B marketing, you’re likely sharing PDF documents. It’s a convenient file format to both create and read. However, are your B2B PDF documents making the kind of impact on clients you’d like? Are you enjoying significant gains in lead generation from your white papers, E-books, [...]

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   Tuesday, September 15th, 2009 by

   Steve

   Tags: b2b, ebook, embedded sharing options, facebook, LinkedIn, online social media, pdf, pre-populating tweets, twitter

   Category: Lead Generation, Social Network News

5. Are you losing business because of your email correspondence? 

   For affiliate marketers and anyone working on the web a large percentage of your business comes through email. Can you afford to throw valuable business away because of something as simple as your email correspondence?
   For some, that scenario is all too real, with side effects that can stall or even completely derail your opportunities for [...]

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   Thursday, September 3rd, 2009 by

   Dan

   Tags: Affiliate Marketing, email, long-term relationships

   Category: Affiliate Marketing, Lead Generation

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