New suggested events feature on Facebook
A new feature has been quietly rolled out on Facebook that could be a boon for local businesses. Called suggested events, the feature does exactly what it sounds like: suggests events to Facebook users based on their activity on the network. Basics of suggested events The suggested events feature on Facebook pulls from a variety [...]
Case against Facebook mandatory advertising will move forward
In a ruling issued recently, a federal court judge gave the green light to a case that would block Facebook’s new advertising methods. The case claims that the new feature violates individuals’ right to control use of their identity. Facebook claims that this use is allowed by a law that identifies everyone as a “celebrity” [...]
NFIB and Facebook team up to offer small business credits
The National Federation of Independent Businesses, Facebook and the U.S. Chamber of Commerce have announced a partnership intended to target small businesses. Affiliate advertisers, as small businesses, could benefit from this partnership. Small business partnership Announced on Monday, Sept. 26, the partnership between the National Federation of Independent Businesses, U.S. Chamber of Commerce and Facebook [...]
Posted About feature automatically links Facebook posts to pages
Facebook pages are important for branding and social networking, but getting pages noticed and linked is not always easy. One recently released feature on Facebook, “Posted About,” aims to automatically link posts to relevant pages. Broad outlines of Posted About The new Posted About feature was announced by a post on Facebook’s own page. The [...]
Google+ news roundup for Monday
Google+ is still in diapers, having been launched only a few weeks ago. Some numbers say that Google+ is clocking in at more than 20 million users already. That explosive of growth is certain to cause a few hiccups, and the news around Google+ points to a few challenges, opportunities to grow and a growing [...]
Changes to Facebook Places add reviews and functionality
Managing online business identity is often a challenge. New features added to Facebook Places will help businesses, especially large-scale corporations, manage their Facebook identities. The new features will also add Yelp-style reviews to Facebook Places. Technical changes The update to Facebook Places includes a few technical changes to the functionality of the site. First, a [...]
Facebook Ads versus Google Ads | A benchmark analysis
Marketers, be they for small businesses or large, always have limited resources to allocate. When it comes to display advertising, the two big players in this $7.3 billion market are Google and Facebook. In order to maximize the money spent on ad campaigns, it is important to make informed decisions on the networks you choose [...]
Social Media News Roundup | Marketing tools, apps and extra time
The world of social media is constantly changing and developing. News about social media usually causes ripples in other industries, and six of the biggest pieces of social media news this week could have an effect on marketing, employment and even new product development. 32 percent of mobile time spent on social media Flurry is [...]
Bing fully integrates Facebook and search results
Facebook and Bing have always enjoyed a close relationship, and it got even closer yesterday. Bing has started the process of fully integrating Facebook relationships into Bing search results. This new integration, however, leaves questions about how effective the new algorithms may be. How Bing integrates Facebook Bing and Facebook have been sharing information for [...]
Instructions for Social Networking for 2010
Take advantage of social networking in building your brand and building your SEO strategy for 2010
