Why your brand needs its own online identity
When starting, building or rehabilitating a brand, the creation of social networking profiles should always be on the to-do list. No matter how strong your personal network, your brand will need its own online identity. Why a separate brand is important No matter if your business is built on you as an individual or a [...]
LinkedIn launches new features for Professional Web
In January of this year, business social networking site LinkedIn filed for an initial public offering. On the heels of this prospectus, the company has added several new features to its social networking functionality. The new features appear to be a part of LinkedIn’s attempt to brand itself as the “grown up” alternative to Facebook. [...]
Facebook Friends | When Professional and Personal Collide
Social networking services like Facebook open a world of social opportunities, but what if someone wants to friend you but you aren’t sure if they should be…
